Today is the official launch of Run to the Beat 2010, 
and what better way to launch a running event set to live music than to hold a running challenge in a nightclub!
Celebrities, athletes and fun runners started a challenge to keep people running to the beat for 24hours on treadmills at Sound Nightlcub in Leicester Square. The challenge will see the runners keep going for 24 hours fundraising for Leukemia Lymphonia Research.
We were there to see them start their 24 hour challenge, Running to the Beat for non-stop on treadmills in the middle of a London nightclub! If you’d like to support them you can donate to their fundraising page here
How exciting! I ran this event last year and am considering doing it again. Do you think they’ll host other treadmill challenges?